One of the things that I think is exceedingly useful to do, occasionally, is to revisit old magazines. Old forecasts in particular.

Now why would you want to do that?

Well it’s to remind oneself just how silly such forecasts can be.

Over the period from about 2010 to about 2014, roughly, a lot of magazines in the US made a ton of money (I know this first hand) selling the view that the US would soon see imminent collapse.

Then they’d advise you what you should be doing about it.

You may remember what that period looked like.

The basic advice was to put everything into cash, bury it in the back yard, and buy a gun to protect it. Or something like that.

Armageddon was coming.

I posted up a magazine article to the site (I don’t intend to leave it there forever) that in 2014 said pretty much that.

It was titled: ‘What the End of the World looks Like.’

So many people say this as soon as we get a downturn in the economy: that the world’s going to end. And you have to do this, or that, to save yourself.

Now it’s not up to me to criticize other writers. We all get things wrong. That’s NOT the purpose of this email.

It’s just that in this case I think you should go back and read it. You don’t have to read it in depth. Just a skim will do. It was the significant prevailing view at the time.

You see, fear sells. Big time.

And how wrong it was. But not just wrong: how damaging it turned out to be for those who followed the advice.

Just like it’ll be now.

May I suggest that you stop reading opinions from writers that do not at least have some sort of understanding of the land market and Economic Rent.

And also have a decent history of cycles.

And an understanding of how time works.

This doesn’t mean you stop reading books and newspapers. Just that you really need to think through what’s being said.

More on ‘What the End of the World looks Like’ is posted here.

Why on earth would you continue to listen to someone that – by the time you’ve been through all of the Property Share Market Economics information – knows far less than you now do?

To get all that better information, go here.

Best wishes

Phil Anderson
and your Property Share Market Economics team.